Floor & Decor engaged Katz to create a strategic plan for entry into NY Metro Market
Project Summary
• Started with zero stores
• Completed trade area and competition analysis
• Developed list of potential trade areas for initial entry
• Identified potential locations
• Prepared and led market tours/site rides with executive management
• Negotiated LOIs for new locations
• Facilitated lease negotiations between Landlord and Tenant
• Manage on-going strategy in collaboration with the Client